You want to order a single concept in multiple formats
This is best when you'd like to distribute the same design concept across various placements or platforms. Below, one Optimizer will produce a design concept and resize it to all additional formats you select.
You want to increase number of concepts for the same set of formats
If you'd like to order multiple concepts to be created by multiple Optimizers for these same formats, then increase the number of concepts using the plus or minus button on the right. In this case, two Optimizers will be assigned and each will create one concept and resize it to all formats selected:
You want to separately order creative concepts
When you want a variety of design concepts from multiple Optimizers in different formats, you can order creatives individually. In this case, one Optimizer is assigned to each format and will create a different concept in the format selected:
